Jeff Beer Staff Editor
  • Toronto
  • Fast Company

Jeff Beer is a staff editor at Fast Company, covering advertising, marketing, and brand creativity.

Published In

Fast Company

280 Articles
3 months ago
fastcompany.com

Beyoncé narrates Gatorade’s Serena Williams ad salute during the VMAs

The brand has now released an extended version of the spot celebrating the tennis legend’s career.

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3 months ago
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Why Ben & Jerry’s fears Unilever wants to silence its progressive voice

The ice cream maker’s court fight with its parent company is a referendum on the compatibility between purpose-led br...

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4 months ago
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Ben & Jerry’s addresses modern slavery in the supply chain with Tony’s Chocolonely partnership

The Unilever-owned ice cream brand is taking steps to raise awareness and end modern slavery and child labor in the c...

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4 months ago
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Athletes Alex Morgan, Chloe Kim, Simone Manuel, and Sue Bird are creating the next great media brand

Togethxr, the platform founded by iconic athletes Alex Morgan, Sue Bird, Simone Manuel, and Chloe Kim, is building co...

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4 months ago
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This bold new Vans collection aims to spotlight African surfing and culture

The brand famous for its checkerboard designs has launched a capsule of shoes and apparel with pro surfer Mikey Febru...

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4 months ago
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How John John Florence makes waves with his community-led outdoors brand Florence Marine X

The two-time world champion surfer is building an innovative outdoor apparel brand.

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4 months ago
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Meet the guy who gets you excited for all the new Disney, Marvel, and ‘Star Wars’

Asad Ayaz is a jedi-level marketer for The Walt Disney Company.

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4 months ago
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How one Ukranian ad exec showed the world how to ‘Be Brave Like Ukraine’

For reinforcing courage as Ukraine’s brand, Pavel Vrzheshch is one of ‘Fast Company’s’ Most Creative People in Busine...

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4 months ago
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Inside Josiah Johnson’s ankle-breaking, gut-busting NBA Twitter success

The NBA Twitter champion combines perfectly timed memes with a breathtaking fearlessness.

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4 months ago
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Patagonia CEO was right to call out corporate hypocrisy on climate change

Patagonia CEO Ryan Gellert calls out the disparity between corporations’ pro-climate marketing and their lobbying gro...

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4 months ago
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Why Clash of Clans is celebrating its 10th anniversary with a fake 40-year history

Supercell adds 30 years to the popular mobile game’s past to have some fun with fans of pop-culture nostalgia.

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4 months ago
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Jibble, jibble! Why Doja Cat is the new model for celebrity brand-partnership success

Doja Cat’s new JBL campaign is the latest example of how the artist winningly balances her commercial and creative li...

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