Laura Forman Columnist
  • San Francisco
  • The Wall Street Journal

Laura Forman is a Heard on the Street columnist based in San Francisco covering consumer technology. Previously she was co-founder of a Bay Area e-commerce company, a vice president of healthcare equity sales at Piper Jaffray and Leerink Swann and an equity research associate at Bear Stearns covering pharmaceuticals distributors.

Focus Areas

  • Consumer Technology

255 Articles
about 16 hours ago
wsj.com

How the Grinch Might Steal Pinterest

Investors hopeful for a big holiday from Pinterest could be disappointed.

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8 days ago
wsj.com

Twitter Is Too Musk to Fail

Twitter’s finances are bleak, but Elon Musk would rather make it a money pit than allow it to buckle under.

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13 days ago
wsj.com

Maybe Winning Is Quitting in Tech Right Now

Tech leaders have apologized for their companies’ losses and layoffs, but few are contrite enough to change course.

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17 days ago
wsj.com

Don’t Skip DoorDash’s Side Dishes

Investors are finally excited about growth again, but not just in restaurant delivery.

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22 days ago
wsj.com

In a Tech Wreck, Barry Diller Could Deliver Buffett-Beating Returns

Diller’s investing record through conglomerate IAC rivaled Berkshire Hathaway until this year’s tech meltdown. His ca...

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26 days ago
wsj.com

Layoffs Aren’t a Good Look for Big Tech’s Growth Story

Meta Platforms, Twitter and other tech companies have shown they are economically sensitive, puncturing the myth of ‘...

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28 days ago
wsj.com

Lyft Keeps Pumping the Wrong Gas

As its share price falls, Lyft is still gassing up the same single-lane approach.

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about 1 month ago
wsj.com

Opendoor Vents the Roof

The online home-flipping company weathers the housing-market storm, but not without some damage.

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about 1 month ago
wsj.com

Match Group Has Still Got Some Game

In a market that keeps getting let down, Match, whose apps include Tinder, looks like a Steady Eddie.

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about 1 month ago
wsj.com

Uber Earns Its Five-Star Rating From Wall Street

In a bad tape for tech, Uber is managing both its expenses and its investors comparatively well.

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about 1 month ago
wsj.com

Social-Media Companies Want Their Two Dollars

The best social-media investment right now could be the one users are willing to pay subscriptions for.

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about 1 month ago
wsj.com

Goodbye Twitter—for Now

Elon Musk has seen the light on advertising, and will likely need to return Twitter to the public market at some point.

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