Trending Topics

Tag: Advertising Services
4 months ago
wsj.com

X Is Working to Lure Smaller Advertisers as Elon Musk Keeps Alienating Big Brands

Elon Musk lashed out at advertisers boycotting X during an interview at the New York Times’s DealBook Summit Wednesda...

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4 months ago
wsj.com

Disney, Lions Gate Pause Ads on X After Musk Agrees With Antisemitic Tweet

Move follows other major advertisers that have stepped back from the platform

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5 months ago
wsj.com

WPP Fires Employee Detained in China, Launches Investigation Into Bribery Charges

Advertising giant said GroupM unit is suspending trade with any organization part of the police inquiries

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5 months ago
wsj.com

China Raids Offices of WPP Unit GroupM, Detains Executive

Shanghai raid comes as China takes an increasingly tough stance on foreign businesses

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8 months ago
wsj.com

Elon Musk’s Pivot to X Draws Strong Opinions Across Twitter

Twitter’s signature blue bird logo switched to an “X” for many users on Monday after the platform's owner, Elon Musk,...

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9 months ago
wsj.com

Google Violated Its Standards in Ad Deals, Research Finds

About 80% of Google’s video ad placements on third-party sites violated promised standards, new research shows; Googl...

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11 months ago
wsj.com

Antiabortion Group Used Cellphone Data to Target Ads to Planned Parenthood Visitors

From a high-stakes legal battle over the abortion pill mifepristone, to states debating their own legislation, WSJ’s ...

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11 months ago
wsj.com

Comcast Revenue Slips Amid Advertising Slowdown

Peacock gained about 1 million paying subscribers in latest quarter

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12 months ago
wsj.com

Twitter Chief Elon Musk Tries to Reassure Advertisers at Miami Beach Forum

Billionaire says he is receptive to brands’ concerns but will give priority to free speech

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about 1 year ago
wsj.com

Telehealth Apps Sharing Consumer Data Draw FTC Crackdown

BetterHelp barred under proposed settlement from supplying health data for ads

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about 1 year ago
wsj.com

TikTok Reassures Advertisers Over Ban Threat as Some Set Backup Plans

Advertisers take wait-and-see approach after Biden administration demands that video app’s Chinese owners sell stakes

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about 1 year ago
wsj.com

Former Facebook Execs Launch Startup, Adding to Efforts to Improve Ad Measurement

Their company, Anonym, aims to tell advertisers how effective campaigns were while maintaining user privacy

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about 1 year ago
wsj.com

Google and Meta’s Advertising Dominance Fades as TikTok, Streamers Emerge

For the first time in nearly a decade, Google and Meta—the two largest players in online advertising—are no longer ta...

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over 1 year ago
wsj.com

Twitter Offers Advertisers Generous Incentives After Many Marketers Left Platform

Twitter is offering advertisers incentives to increase their spending on the platform, an effort to jump-start its bu...

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over 1 year ago
wsj.com

Roku Shares Tumble as Streaming-Device Giant Warns of Tough Holiday Season

Big advertisers ‘aren’t spending with anyone,’ CEO Anthony Wood tells investors.

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over 1 year ago
wsj.com

WSJ News Exclusive | Elon Musk Will Face an Early Twitter Challenge: Preventing Advertiser Flight

Marketers are concerned about the Tesla CEO’s stance on content moderation and potential conflicts in auto advertisin...

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over 1 year ago
wsj.com

WSJ News Exclusive | Qatari Sports Broadcaster Signs Deal With Saudi Firm, Marking Geopolitical S...

BeIN Media Group has signed a strategic partnership with a Saudi media company, illustrating the shifting geopolitics...

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over 1 year ago
wsj.com

News Corp Posts Revenue Growth, Boosted by Dow Jones

News publisher reports continued strength in advertising.

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about 2 years ago
wsj.com

Google Overhauls Cookie Replacement Plan After Privacy Critiques

The Alphabet unit’s new proposal aims to give marketers less-granular information about web users than under its init...

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about 2 years ago
wsj.com

TikTok Owner ByteDance’s Revenue Growth Slowed Last Year Amid China Clampdowns

Facing challenges at home, the Chinese social-media giant is banking increasingly on TikTok to drive growth abroad.

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over 2 years ago
wsj.com

New York Times Profit Soars With Ad-Business Rebound

The company said net profit rose by 63% in the third quarter, boosted by a strong rebound in advertising revenue and ...

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over 2 years ago
wsj.com

Google to Block Ads From Appearing Next to Content Denying Climate Change

The move by the world’s largest digital-ad company comes after recent restrictions on ads next to vaccine misinformat...

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over 2 years ago
wsj.com

Google Faces Possible Regulatory Action in Australia Over Online Ad Fees

Competition watchdog says tech giant has too much influence in online advertising services and new regulations are ne...

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over 2 years ago
wsj.com

New York Times Reports Ad Rebound, Slowing Subscriber Growth

The company’s results benefited from comparisons with 2020, an anomalous year in which advertisers slashed spending a...

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almost 3 years ago
wsj.com

Daily Mail Owner Files Antitrust Suit Against Google

The suit alleges that Google punishes publishers in search rankings if they don’t sell enough advertising space throu...

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almost 3 years ago
wsj.com

WSJ News Exclusive | U.S. Senators Ask Digital-Ad Auctioneers to Name Foreign Clients Amid Nation...

A bipartisan group of lawmakers is asking questions about the inner workings of digital advertising amid worries the ...

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about 3 years ago
wsj.com

Google Crushed Many Digital Ad Rivals. But a Challenger Is Rising.

Alphabet’s Google has crushed almost all its competitors in the world of digital-advertising technology, but one riva...

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about 3 years ago
wsj.com

Google and Facebook’s Trouble Down Under Will Spread

Australian politicians want digital platforms to pay media companies more for their content. Regulators world-wide ar...

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over 3 years ago
wsj.com

Facebook to Allow Political Ads for Georgia Runoffs

The tech giant told advertisers it would permit political ads related to the Senate races to run on its platform star...

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